Horlicks powder is a sweet malted milk hot drink powder developed by founders James and William Horlick. It was first sold as “Horlick’s Infant and Invalids Food”, soon adding “aged and travellers” to their label. In the early 20th century it was sold as a powdered meal replacement drink mix.
It was then marketed as a nutritional supplement and manufactured by GlaxoSmithKline (Consumer Healthcare) in the United Kingdom, Malaysia, Australia, New Zealand, Hong Kong, Bangladesh, India, Sri Lanka and Jamaica.It was previously in Kenya in the 2010’s but was discontinued due to low sales. It is now produced by the Anglo-Dutch company Unilever.
Hindustan Unilever Ltd. has completed the takeover of GlaxoSmithKline Consumer Healthcare Ltd., bringing India’s largest selling malted milk drink Horlicks into the portfolio of the nation’s biggest consumer goods maker.
On 3 December 2018, Unilever announced they were buying Horlicks Indian business for US$3.8 billion. The Horlicks UK business had already been sold in 2017 to Aimia Foods, a UK-based subsidiary of Cott Corporation.
Types of Horlicks powder
Horlicks Classic Malt is filled with a wide range of vitamins and minerals. Horlicks is a nourishing beverage that helps support your child’s growth. Maximum Shelf Life 12 Months
Horlicks Chocolate Delight adds a chocolaty twist to your kid’s regular glass of milk.Make their favorite Chocolate Shakes and Smoothies and give them the rich, smooth and delightful chocolaty experience ever.
Horlicks Royal Kesar Badam comes with real Kesar and badam pieces that your kids will fall in love with. Add this to your regular glass of milk to turn it into a royal and yummy treat.
Horlicks Elaichi Surprise comes with an aromatic and sweet cardamom flavor. Its refreshing taste turns your kid’s glass of milk into a delightful and tasty pleasure so they would keep asking for more.